Customer Data Analytics

Customer Analytics Dashboard

Visualize actionable insights to understand customer behavior and drive business growth.

Customer Analytics Dashboard

This section visualizes actionable insights obtained after transforming and analyzing customer data. These graphs highlight behavioral trends, value segmentation, and engagement preferences.

Customer Distribution by Country

This chart shows the geographic distribution of customers across countries. It's useful for prioritizing regional campaigns and targeting high-density areas more effectively.

Distribution of Interaction Channels

It shows how customers engage with the company (email, phone, social media, etc.). Understanding channel preferences improves service and messaging strategies.

Total Purchase Amount by Country

This visual illustrates where the most revenue is being generated geographically. It helps identify the most valuable regions from a revenue standpoint.

Preferred Payment Methods

Knowing which payment methods are most commonly used helps streamline checkout processes and support widely used gateways (e.g., cards, UPI, wallets).

Customer Value vs. Tenure

This chart compares how much customers have spent over time. It helps identify long-term loyal customers versus new high-value ones for targeted retention.

Interaction Types by Channel

This analysis breaks down support or marketing interactions by type (e.g., complaint, feedback, purchase) and channel, which helps in allocating resources and training accordingly.